A catalog for discovery and product enquiries

A foundation for product discovery

Aleatur brings together fragrances and personal care products. The project organises that range into a website where visitors can browse, identify products of interest and prepare an enquiry. The commercial conversation continues on WhatsApp, where prices and availability are confirmed.

VNT designed and developed the web experience: an introductory landing page, a separate catalog, shareable product pages and a personal selection. Visitors can explore the overall range or go straight to a specific product.

From catalog to product page

The home page presents categories and selected highlights. The catalog provides the discovery tools: search by product, brand or code, category and brand filters, sorting options and page navigation.

Filters are reflected in the page address. Opening a product page and returning preserves the browsing context, so comparing alternatives does not require starting over.

Each product has its own address, an expandable image and actions to share, save or enquire. Descriptive information appears when it is available in the catalog source; the structure allows those details to be added progressively.

Choosing before getting in touch

Visitors can save several products and collect them in “Mi selección” (My selection). The list stays in the browser and lets them remove items or return to browsing before making an enquiry. The WhatsApp action prepares a message with the selected products, which the visitor reviews and sends through that channel.

A website in use and still evolving

The interface uses dark surfaces, sans-serif typography and consistently presented product photographs. Images have variants for different screen sizes, while product pages let visitors enlarge the detail available in each source photograph.

The catalog starts from a master spreadsheet and is incorporated through a reviewed update. That separation allows work on data and photography without every edit immediately changing the website.

The website is already in use and continues to evolve. Its structure supports new products and revised product pages as the catalog data and photographs are updated.